About Us

Hi there!

I'm so happy you're here.

Ikrooi started the same way many good things do, with a new baby, a lot of online shopping, and a mom trying to find clothes she truly loved for her little boy.

I was always drawn to simple, comfortable pieces that looked effortlessly cute. The kind of outfits kids can crawl, play, nap, snack, and explore in all day. Inspired by Japanese and Korean relaxed fits, I fell in love with soft fabrics, oversized fits, earthy colors, and timeless designs that never go out of style.

As a boy mom, I created Ikrooi Kids to bring together pieces I would genuinely choose for my own child. From newborn essentials and cozy blankets to bibs, rompers, toddler outfits, and easy resort wear, everything is selected with comfort and everyday life in mind.

Because let's be honest, kids don't sit still long enough for uncomfortable clothes.

I believe childhood should feel carefree. Clothes should be soft, easy to wear, and made for making memories. Whether it's a family vacation, a day at the park, or a quiet morning at home, I hope our pieces become part of those little moments you'll always remember.

Thank you for supporting this small mom-owned brand and trusting us with your little ones.

From one mama to another,

With love,

Ikrooi Kids (by SS Living)